Trademark Law

Protecting brands & consumers
Trademark Law

What is Trademark Law?

Trademarks are source identifiers for goods and/or services.

Trademark law protects brands and consumers. Trademarks distinguish the source of goods and/or services from that of another good and/or service in the marketplace. Trademarks protect the goodwill established by the trademark owner, provides expanded legal protections, and helps combats counterfeiting and infringement.

Trademarks eligible for federal protection are governed by the Lanham Act and may be registered with the United States Patent and Trademark Office (USPTO).

The following categories may be used as trademarks:

Trademark rights are established when you first use your trademark with (attached to or in association with) your goods and/or services. However, the scope of your rights and legal protections are determined by where, when, and how you use your trademark and whether you secure trademark registration.

Trademark Clearance Search & Federal Registration Application

Trademark Clearance Search

Trademark Monitoring

United States Patent & Trademark Office (USPTO) Trademark Office Actions

USPTO Trademark Letters of Protest

Trademark Trial & Appeals Board (TTAB) Opposition Proceeding

Trademark Licensing Agreements

Trademark Portfolio Audit

Do I Need an Attorney?

Foreign-domiciled federal trademark applicants must be represented by a U.S.-licensed attorney. However, U.S.-domiciled federal trademark applicants may represent their own interests before the USPTO. Even if you are not required to retain a U.S.-licensed attorney, there are apparent advantages to engaging an attorney, which includes best positioning your brand and possibly saving money in the long run.

What Value May I Gain By Hiring Attorney Holder?

Attorney Holder may offer the following value to your trademark registration process:

The Working Process

1. Complimentary Consultation

Attorney Holder will schedule a time to discuss your goals and how The Law Office of Shay V. Holder may be able to assist you.

2. Case Evaluation

Attorney Holder will evaluate your case and determine the best strategy to meet your goals. She will then present that strategy to you and collect additional information, as needed.

3. Legal Services Offered & Rendered

Attorney Holder will formalize the scope of the legal services being offered. Upon your agreement to the services and flat-fee billing rate, Attorney Holder will render your services

Questions You May Wonder?

Do you charge for a consultation?

The Law Office of Shay V. Holder does not charge for an initial consultation. At the free initial consultation, you will speak with Attorney Holder and learn more about the firm. Attorney Holder will also learn more about you and how The Law Office of Shay V. Holder may be able to assist you.

What can I expect to be billed for legal services?

The Law Office of Shay V. Holder generally follows a flat-fee billing arrangement. This means that you will be billed an agreed-upon fixed rate for the specified legal services, before the services are rendered. In cases where an hourly billing arrangement must be followed, you will be notified in advance.

Does it matter how long I wait to seek legal advice?

Generally, yes. You may lose your entitlement to fully enforce your legal rights if you fail to act within a specified period of time. We can discuss the facts of your situation and determine your options.

Get A Complimentary Consultation For This Matter

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Client-Focused Solutions

Flexible, Value Driven Approach

Limited Scope & Bundled Services Offered

Flat-Fee Billing*

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