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The Smartest Thing You Can Do In Business: Secure Your Trademark Rights

Trademarks are source identifiers for goods and/or services. Trademark law protects brands and consumers. Trademarks distinguish the source of goods and/or services from that of another good and/or service in the marketplace. Trademarks protect the goodwill established by the trademark…

The Purpose of Contracts

The Restatement of the Law, Second, Contracts defines a contract as “a promise or a set of promises for the breach of which the law gives a remedy, or the performance of which the law in some way recognizes as a…

Let’s Protect Your Creative Works with Copyright Law

What is Copyright Law? Copyright law protects original artistic expressions. U.S. Copyright law is regulated by the U.S. Copyright Office under the federal Copyright Act. Copyrights are established at the very moment that an original work of authorship is fixed in a…

IP vs NIL: The role of Intellectual Property (IP) in Name, Image, and Likeness (NIL)

The world of NIL is evolving and has forever changed the landscape of student athletics.  In a time where building a personal brand on social media has proven lucrative, clarifying the role of IP in NIL is a major cornerstone…

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